small business because of the cost advantage, is now very popular with investors. The mention of the small business, we will easily think of the roadside stalls selling breakfast, open shop agent. In fact, the small business covers a wide range of. Some of the small business can also be flexible and decent, very relaxed. So how can we do a small business, bigger and stronger? Summed up is four words: "change", "Qiao", "more", "profit"".
"change" is a change in the business process of the small business environment is often changing rapidly, the market this time for a while. Who’s reaction speed, can adapt to changes in the market, who can win the time, win the initiative.
business with a small capital has an obvious advantage is the "small boat U-turn fast". As long as the operator always keep a clear head, in a timely manner to respond to changes in the market to make a quick response, the first to seize the opportunity, will be able to achieve a small profit. For example, Transformers to enter the Chinese market, the first to learn the information is a small number of businessmen, they quickly established a solid relationship with the production of the distribution business, not much investment but are profitable.
"Qiao" refers to the market share accounted for the shortcomings of the poor, do not do, do not want people.
the operator if the passive drift, may never the light of day. In fact, the more developed the economy, the progress of society, people’s needs more refined. In fact, there exists a gap between the big market market of large enterprises to attend to, it is very suitable for business with a small capital. Therefore, small investors should jump out of the inherent, narrow, enhanced thinking mode. Grasp the market operation rules from time and space more long-term, in-depth study of consumer demand, a dedicated operator without me some commodity and service, take the market gaps.
"more" refers to the fear of loss, service, customer satisfaction.
sometimes businesses for sale, some price war go puerile way, some customers to borrow some gifts fanquan, media advertising is the trend, and the way they bend over backwards, It is quite common for promotions are not too good. Such as the opening of the gift store Zhao boss, came up with a custom gift to send wedding photo way, a time to attract a lot of prospective couples and lovers home customization, business hot. This test is the operator of the small business philosophy, can not be too short term interests, to consider from a long-term perspective, in order to continue operating.
this "profit" refers to